Quantum PR: Build Your Brand, Build Your Business

In this IYQ year, a blizzard of announcements from quantum tech companies, both tech giants and startups, already has generated unprecedented interest from mainstream media, including top-tier business publications. Competition for media attention has grown, too, making it more important than ever to know how to work successfully to generate legitimate (read: non-hype), impactful media attention.

In any nascent industry, winners are often those committed to communicating their company’s story from its earliest days to its grandest achievements, building a narrative and brand over time that wins the hearts and minds of customers, partners, and investors.

HKA Marketing Communications, the official PR agency for IYQ, is committed to educating quantum tech companies on best practices in public relations most relevant to quantum tech.

The first webinar in our IYQ webinar series will be with Mike Kilroy, HKA EVP and a 30-year veteran of tech PR including the last 6 years at HKA working directly with global quantum tech companies.

Join Mike in a free one-hour Zoom webinar designed to help you understand the rules of media engagement and apply best practices that will contribute to your company’s success now and in the years to come.

The webinar is at 8:00 am PT/ 11:00 am ET

Birds of Science

Birds of Science is a collaborative art and science project in which participants craft origami birds from the pages of their scientific writings or their notebooks. These origami birds come together as they are created to form a breathtaking large-scale installation, symbolizing the knowledge, science, and the collective journey of ideas taking flight.

Birds of Science is created and directed by NCCR SPIN.

NCCR SPIN

Hidden Variables is a 3D art and science installation co-produced with young researchers at the NCCR SPIN in Switzerland. It was realized using discarded scientific data from theory or experimental equipment and measurements to highlight the important role of failure in the scientific journey.

Hidden Variables

What lies behind a single scientific breakthrough? A journey of trials and errors, ups and downs, successes and failures, and above all, an investment of time. At the intersection between art and science, a team of six dedicated quantum computing scientists comes to show you the hidden beauty within lost data and failed measurements – essential components in the pursuit of even the most subtle scientific insights.

Securing Global Networks in the Quantum Era – Satellite QKD

For a monthly talk of the 100th World & 50th Thai Quantum S&T Anniversary (#IYQ2025 #ThaiYQ2025), “Securing Global Networks in the Quantum Era – Satellite QKD” by Joanne Liao : Vice president – Strategic Development, SpeQtral, Singapore, will be highlighted right after Thai traditional new year or Songkran – water festival. Updating story of ASEAN pioneer for photon communications will be given by Spectral’ VP.

Concours National : Vision Quantique – Le Liban de demain

Dans le cadre des 150 ans de l’Université Saint-Joseph de Beyrouth et de l’Année internationale des sciences et technologies quantiques, le Département de physique de la Faculté des sciences organise un concours national en partenariat avec le CNRS Libanais et la Commission Nationale Libanaise pour l’UNESCO. Ce concours met à l’honneur les avancées de la physique quantique et leur potentiel pour le Liban. Les élèves du secondaire (groupes de 2 à 4) sont invités à créer une affiche ou un projet numérique sur les technologies quantiques et leur impact pour un Liban innovant et durable.

Quantum Explorations

Tūhura Otago Museum and Te Whai Ao debut a platform for community engagement with quantum science and technology at ASB Polyfest, the largest Polynesian cultural festival in the world. Look for the big, blue shipping container: Lab in a Box!

QuSantiago IV

En esta edición especial del QuSantiago, el encuentro dedicado a la investigación y desarrollo en tecnologías cuánticas, nos complace en anunciar su realización durante el presente año, reafirmando su compromiso con la excelencia académica y el avance científico. Este evento, que se llevará a cabo en conjunto con la Universidad Federico Santa María (Campus San Joaquín) y la Universidad de Santiago de Chile (USACH), representa una oportunidad única para el intercambio interdisciplinario entre instituciones de alto prestigio.

Enfoque Temático

En esta edición se abordarán dos ejes temáticos de alta relevancia en la investigación cuántica:

Sistemas Cuánticos Abiertos (USM)

Exploraremos las bases de computación cuántica y topología para entender la relevancia del anuncio de Microsoft y su nuevo chip Majorana. Además de comprender las bases de otra de las áreas más contraintuitiva como la termodinámica cuántica, donde se abordarán aspectos fundamentales para entender los ciclos termodinámicos básicos y su relevancia en máquinas y baterías cuánticas.

Técnicas para el Cálculo de Sistemas de Muchos Cuerpos (USACH)

Técnicas para el cálculo de sistemas de muchos cuerpos: Con la limitación de los computadores cuánticos actuales, técnicas para el estudio de sistemas de muchos cuerpos como Tensor Network tienen gran relevancia en estos días. En esta instancia abordaremos los aspectos básicos para cálculos que involucren Hamiltonianos de muchos cuerpos, como los es la técnica de Density Matrix Renormalization Group y cómo esta evoluciona a tensor network.

Finnish Quantum Days 2025

Welcome to Finland’s largest quantum ecosystem gathering to date! Finnish Quantum Days (FQD) 2025, hosted by InstituteQ and the Finnish Quantum Flagship, celebrates 60 years of low-temperature quantum science and technology in Finland, marks the official co-launch of the Finnish Quantum Strategy with the Finnish government, and honors UNESCO’s International Year of Quantum.

FQD 2025 features thought-provoking keynotes and panel discussions and promises to provide invigorating invited and contributed talks, bringing together junior and senior scientists, industry leaders, and policymakers from national, Nordic, and global quantum ecosystems! The event also hosts a dynamic Three Minute Thesis (3MT) quantum pitching competition.

Talks and posters will span a wide spectrum, from quantum technologies in computing, sensing, and communication to fundamental research in quantum materials and quantum algorithms. Panel discussions will explore challenges and opportunities in quantum policy, quantum technology investment, and quantum workforce training.

Join us to discover Finland’s thriving quantum ecosystem, build new partnerships, and contribute to shaping a quantum-ready future!

Quantum Tech and SDGs – Are the Futures Entangled?

This event seeks to highlight how harnessing quantum technologies can address critical challenges and accelerate progress toward the Sustainable Development Goals (SDGs). Through the showcase of cutting-edge advancements and the facilitation of collaboration among key stakeholders, the event delves into the intersection of quantum computing, governance, and innovation. It will explore compelling possibilities and use cases, addressing some of humanity’s greatest challenges that quantum technology is poised to solve alongside initiatives already underway. Aligned with World Quantum Day, the event aims to elevate Singapore’s quantum ecosystem on the global stage, spotlighting opportunities to drive impactful solutions and forge robust international partnerships.

A Century of Quantum Mechanics: How 100 Years of Quantum Mechanics Changed our Perspective on Reality

Aotearoa New Zealand’s first event to commemorate the International Year of Quantum Science and Technology will be a lecture and panel hosted by the MacDiarmid Institute and supported by Te Whai Ao – Dodd-Walls Centre.

Join us to hear the famous American theoretical physicist Gordon Baym talk about his part in the history of the world’s most successful and mysterious description of reality. Professor Baym is an expert in everything from condensed matter to the physics of elementary particles, and the formation of neutron stars in supernova explosions.

Next, Professor Smitha Vishveshwara will describe how advances in quantum physics have required imaginative leaps, and in turn have inspired creative works.

Finally, our expert panel will debate the development and future of quantum mechanics. Jessa Barder will lead a discussion between Professor Laura Greene, Dr Ratu Mataira, Dr Jacob Ngaha, and others.